Julian O’hayon – Blvck Paris

Julian O’hayon is a French designer, artist, and founder behind the lifestyle brand, Blvck Paris. Founded in 2017, Blvck Paris pioneered an engaged community that love the colour, black and aspire to the aesthetic and monochrome lifestyle, pursuing quality and design.
Today, the brand is home to an impressive collection of lifestyle clothing, accessories, and digital goods. With stores opening globally, including Miami, Taipei, Tokyo and Macau, the brand is endorsed and supported by an engaged community with millions of social media followers and customers worldwide. Each store is conceptually designed by Julian with bespoke attention to detail, utilising spatial awareness with a key emphasis on clean aesthetics and minimalism.
Prior to founding Blvck, Julian was appointed to work on prestigious projects with household names, Porsche Design, Bang & Olufsen, Philips, StockX and Hugo Boss. His work has also been featured worldwide in major outlets including Vogue, GQ, Creapills and Hypebeast.
- Blvck Paris is ‘blacking out’ MakersPlace gallery on Decentraland for their 2nd NFT drop
- HOW DESIGNER JULIAN O’HAYON TAKES FASHION TO NEW HEIGHTS WITH BLVCK PARIS
- How Two Young Entrepreneurs Created A Million-Dollar Streetwear Brand
- Blvck Paris is redefining fashion and lifestyle industry and launching new products in digital space
- Blvck Paris Enters U.S. with Pop-up at Showfields in Miami
- The Pioneers of All-Black Fashion, Blvck Paris Launches New, Lifestyle Products in Digital Space
Notable Sales
DARK MODE 01 was met with great enthusiasm from the community with fixed editions all selling out within 5 minutes of dropping. The showcase creation Blvck Land (1/1) sold for 5 ETH (~$13,427).
DARK MODE 02
Blvck Paris returns with DARK MODE 02, a collection darker than ever. O’hayon continues to apply his personal ‘Blvck’ stamp by creating a distinctive and aesthetically satisfying effect in each piece.
This new collection includes a unique and immersive gaming experience where O’hayon invites the viewer to drive through an aesthetic and conceptualised virtual ‘Blvck out’ world.
DARK MODE 02 features O’hayon’s original works in the form of unique 3D motion graphics, whilst they enjoy the backdrop of original musical pieces, produced by O’hayon.
RARE 1/1s
Blvck Villa
Editions: One
Pricing: Accepting Offers Only
*Owner will receive a limited edition Blvck home box which will include a customized bathrobe with the owners name embroidered on the back and Blvck Slippers for the ultimate home experience.
Blvck Skull
Editions: One
Pricing: Accepting Offers Only
*Owner will receive a skull branded box, which will include a one of a kind Blvck Skull hoodie and a Blvck Skull water bottle in stainless steel. The hoodie will be custom designed for this drop.

FIXED EDITIONS
Blvck Giraffe
Editions: 10
Pricing: $650
*Final edition will be auctioned
*Owners will receive a limited edition Giraffe plush.
OPEN LIMITED EDITIONS + BONUS CREATION
Blvck Racing:“BlvckCity”
Editions: Open Limited Edition
Pricing: $199
*Collect all three open limited editions to be eligible to purchase the Blvck Racing – Bonus $1 piece.
*Artwork will be available for purchase for 24 hours only, from 3:30 PM PST on 8/11 to 3:30 PM PST on 8/12.
Blvck Racing:“BlvckSpace”
Editions: Open Limited Edition
Pricing: $199
*Collect all three open limited editions to be eligible to purchase the Blvck Racing – Bonus $1 piece.
*Artwork will be available for purchase for 24 hours only, from 3:30 PM PST on 8/11 to 3:30 PM PST on 8/12.
Blvck Racing:“BlvckLand”
Editions: Open Limited Edition
Pricing: $199
*Collect all three open limited editions to be eligible to purchase the Blvck Racing – Bonus $1 piece.
*Artwork will be available for purchase for 24 hours only, from 3:30 PM PST on 8/11 to 3:30 PM PST on 8/12.
Blvck Racing – Bonus
Editions: Open Limited Edition
Pricing: $1
*Only eligible for collectors who purchase all three open limited editions (Blvck Racing:“BlvckCity”, “BlvckSpace”, and “BlvckLand”)
Dark Mode 02 in Decentraland + Raffle

Decentraland is a virtual world and community where users develop and own plots of land, artwork, and display their digital artworks. MakersPlace is the proud owner of an entire virtual art gallery which Blvck has completely transformed to become a never before seen experience. Dark Mode is here, and sweeping an incredible shadow over the virtual world.
To celebrate DARK MODE 02, Blvck’s second NFT drop on MakersPlace, join us in Decentraland and enter the raffle to get a limited edition Blvck Skull water bottle.
How to participate:
1. Join MakersPlace gallery on Decentraland.
2. In the gallery, claim the POAP
3. Winner to be announced in 48hours.
*Be sure you have registered on MakersPlace and connected your personal wallet (MetaMask or Fortmatic) before.
Get in Touch
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Ready to start your rare digital art collection? Join here.
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